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16/03/2023 Marketing Tests 101 – Make The Most Of Your Ads By Testing With Real LifeTesting, it’s not just for websites. Optimizing your app – and your marketing campaigns – is crucial to...
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16/03/2023 Google Ads 101: How To Advertise On Google And Where to Start – Everything You Need To KnowGoogle Ads is a type of advertising service offered by Google. Google Ads enables businesses to market their...
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16/03/2023 ASO 101: Your Comprehensive Guide to Optimizing Your App’s Presence and Dominating the App Store RankingsApp Store Optimization (ASO)—also known as ranking in the App Store—is among the most important marketing strategies for...
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16/03/2023 ASA 101: A Definitive Guide to Elevate Your App’s Visibility and Boost DownloadsApple Search Ads is Apple’s native advertising network – a collection of highly engaged audiences looking for an...
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01/03/2023 Pricing 101 – How To Create Pricing Strategies For Your App & Maximize Your RevenuePricing is one of the fundamental components of the marketing plan for apps. It can also be one...
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01/03/2023 CAC 101 : Basics, Tips and Strategies for Reducing Customer Acquisition CostYou are developing a mobile app, and are wondering whether that new feature or that marketing campaign could...
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28/02/2023 LTV 101: The Secret to Building a Sustainable Business for the Long HaulAs an app developer, you aim to build a sustainable revenue model for your app. And on your...
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16/02/2023 The Art of Acquisition 07: Converting Installs to SubscriptionsAs an app developer, you may directly focus on the conversion rate of your app and miss the...
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15/02/2023 Marketing Platforms 101: How To Choose The Right Platform For Your Mobile AppThere are 6.4 billion smartphones worldwide. People spend an average of 4.2 hours on mobile apps, and people...
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14/02/2023 From Discoverability To Subscription: A User’s Journey To Your Mobile AppThe mobile apps downloaded by users, probably haven’t found them by coincidence. People see or come by different...
