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Discover our blogs about mobile apps, app marketing and more.

User Retention
Enhancing User Retention in Mobile Apps: A Comprehensive Guide
Hey there! You've probably noticed how the mobile app world...
Product & Development
Mobile App Localization: Best Practices For 2024
In 2024, the app market has expanded its horizons, becoming...
Pricing
Subscription Onboarding From The Start
In the dynamic world of online content and services, acquiring...
Pricing
The Latest Monetization Innovations For Mobile Apps
Understanding The Innovations In Monetization The app industry has witnessed...
User Engagement
Enhancing User Interaction with Gamification
In today's digital age, user engagement is the key to...
Product & Development
App Security: Safeguarding User Data and Privacy
In our rapidly evolving digital landscape, the ubiquity of mobile...
Product & Development
User Predictive Analytics for User Behavior
In today's world, where we use apps and websites every...
Marketing
Personalization in App Marketing: Tailoring the User Experience
In today's digital age, where countless apps vie for users'...
Product & Development
Advanced A/B Testing Strategies: Unleashing the Power of Data
In the fast-paced world of app development, staying ahead of...
Product & Development
Elevating App Engagement: The Power of Augmented Reality
In a world increasingly driven by technology, augmented reality (AR)...
Product & Development
Mastering Success: Innovative Data-Driven Methods to Supercharge App Growth
In the dynamic landscape of mobile applications, the pursuit of...
Product & Development
The Psychology Behind Crafting Irresistible Mobile App Push Notifications
Imagine a world where our lives and smartphones share an...
Product & Development
The Future of Mobile App Development and Where the Industry Is Headed
In the ever-evolving landscape of technology, mobile app development has...
Product & Development
How to Create a Mobile App in 2023: A Step-by-Step Guide
Mobile app development is a dynamic and rewarding field that...
User Retention
Mastering Customer Retention For Your App: Strategies, Metrics, and More
In the ever-evolving realm of technology and software development, where...
Product & Development
Mastering the Art of Mobile App Design: How To Get Started
Mobile app development has become an integral part of the...
Pricing
Unlocking the Power of ARPU: A Deep Dive into Average Revenue Per User
Average Revenue Per User, or ARPU, is far more than...
Product & Development
Decoding Native vs. Hybrid Mobile App Development: What Sets Them Apart?
Understanding the Key DistinctionsIn the fast-paced world of mobile app...
Product & Development
The Power of Mobile App Localization: Unlocking Global Markets
In today's interconnected world, the opportunities for businesses to expand...
Marketing
Monetization Made Easy with AdMob: Maximizing Revenue from Your Mobile Apps
Welcome to the world of app monetization, where turning your...
Pricing
Apple Billing: Everything You Need to Know for In-App Purchases and Subscriptions
Apple Billing plays a pivotal role in the monetization of...
Android
Navigating the Google Developer Console: A Comprehensive User Guide | madduck
Welcome to the realm of the Google Developer Console, a...
Android
Unlocking Revenue Potential with Google Play Subscriptions: Strategies for Success
In today's digital age, embarking on a journey to unlock...
Pricing
Understanding Monthly Recurring Revenue (MRR) for App Developers: Metrics that Matter
Are you an app developer looking to navigate the intricate...
Android
Exploring Google Play Pass: A New Frontier for App Monetization
App developers are constantly seeking innovative ways to monetize their...
Android
Mastering Google Ads for Apps: Unlocking the Potential of Universal App Campaigns
Mobile apps have become like trusty sidekicks in our daily...
Android
The Ultimate Guide to Google Play Console: Maximizing Your App’s Potential
When it comes to app development, navigating the digital landscape...
Product & Development
Firebase A/B Testing: Optimizing Your App’s Performance and User Experience
In the exciting world of mobile apps, delivering an exceptional...
Pricing
Understanding the ‘Restore Purchases’ Feature in Mobile Apps: A Guide for Users
In the ever-evolving realm of mobile applications, where innovation is...
Marketing
Creating a Winning Mobile App Marketing Budget: Get the Best Results with Smart Resource Allocation
Hey there, fellow digital enthusiast! With a sea of apps...
Marketing
App Marketing on Social Media: Harnessing the Power of Platforms for App Success
The success of mobile applications relies heavily on effective marketing...
Marketing
The Power of Influencer Marketing for App Promotion: Leveraging Influencers to Drive Downloads
In the bustling world of apps and digital wonders, mobile...
Marketing
The Ultimate Guide to Mobile App Marketing: A Comprehensive Overview Part 2
Welcome to the second part of our comprehensive guide to...
Pricing
Managing App Subscriptions: Tips for Effective Subscription Management and Customer Support
Welcome to the world of app subscriptions in today's digital...
Product & Development
Legal Considerations for App Subscriptions: Navigating Terms, Privacy, and Compliance
Dear developer, as you know, in today's digital world, mobile...
Marketing
The Ultimate Guide to Mobile App Marketing: A Comprehensive Overview
Welcome to our comprehensive guide on mobile app marketing! In...
User Engagement
App Subscription Engagement Strategies: Keeping Subscribers Active and Engaged
Step right into the vibrant realm of mobile applications, where...
Pricing
Monetizing Your App with Subscriptions: A Guide for Developers and Entrepreneurs
Monetizing your mobile application has become a top priority for...
Pricing
Designing a Seamless App Subscription Experience: Best Practices for User Onboarding and Payment
In today's digital jungle, mobile apps have become an inseparable...
Pricing
App Subscription Analytics: Tracking and Analyzing Key Metrics for Subscription Success
App subscriptions have become a popular way for developers to...
Pricing
App Subscriptions vs. One-Time Purchases: Choosing the Right Revenue Model for Your App
In the ever-evolving realm of mobile applications, where innovation knows...
Pricing
App Subscription Pricing Strategies: Finding the Right Price Point for Your App
In the fiercely competitive realm of mobile apps, mastering the...
Pricing
The Rise of App Subscriptions: Exploring the Growing Trend in Mobile Apps
In the fast-paced world of mobile apps, app subscriptions have...
Pricing
Maximizing App Subscription Revenue: Strategies for Increasing Subscriptions and Retention
Welcome to the exhilarating realm of app subscription revenue, where...
Product & Development
The Importance of Keeping Your Mobile App Up-To-Date & Bug Free
In today's rapidly evolving digital era, mobile applications have become...
Marketing
How To Market and Promote Your Mobile App Effectively
Welcome to this comprehensive guide where we'll explore a range...
Pricing
How to Monetize Your Mobile App Effectively: A Comprehensive Guide | madduck
Welcome to our comprehensive guide on how to effectively monetize...
Marketing
Tips for Surpassing Competitors in the Overcrowded Mobile Application Market
In today's fast-paced world, the mobile application market is experiencing...
Product & Development
Common Mistakes to Avoid When Developing a Mobile App
Developing a mobile app is an intricate process that requires...
Product & Development
The Impact Of Mobile App Reviews And Ratings On App Success
Welcome to the fascinating realm of mobile app success, where...
User Acquisition
Best Practices For Mobile App User Acquisition & Retention
Hello from swiftly advancing world of mobile applications. We know...
Marketing
Unlocking the Power of App Store Optimization (ASO) For Your App
In the highly competitive world of mobile apps, standing out...
User Engagement
How To Boost User Engagement for Your Mobile App
If you are an app developer or business owner, you...
Pricing
Maximizing In-App Purchases: A Comprehensive Guide for Developers
In-app purchases; this is the term that changed the entire...
Marketing
Deeplinks : Explore The Hidden Potential
If you have a mobile app, using deeplinks is an...
Marketing
Marketing Tests 101 – Make The Most Of Your Ads By Testing With Real Life
Testing, it’s not just for websites. Optimizing your app –...
Marketing
Google Ads 101: How To Advertise On Google And Where to Start – Everything You Need To Know
Google Ads is a type of advertising service offered by...
Marketing
ASO 101: Your Comprehensive Guide to Optimizing Your App’s Presence and Dominating the App Store Rankings
App Store Optimization (ASO)—also known as ranking in the App...
Marketing
ASA 101: A Definitive Guide to Elevate Your App’s Visibility and Boost Downloads
Apple Search Ads (ASA) is Apple’s native advertising network –...
Pricing
Pricing 101 – How To Create Pricing Strategies For Your App & Maximize Your Revenue
Pricing is one of the fundamental components of the marketing...
Pricing
CAC 101 : Basics, Tips and Strategies for Reducing Customer Acquisition Cost
You are developing a mobile app, and are wondering whether...
Pricing
LTV 101: The Secret to Building a Sustainable Business for the Long Haul
As an app developer, you aim to build a sustainable...
Pricing
The Art of Acquisition: Converting Installs to Subscriptions
As an app developer, you may directly focus on the...
Marketing
Marketing Platforms 101: How To Choose The Right Platform For Your Mobile App
There are 6.4 billion smartphones worldwide. People spend an average...
Pricing
From Discoverability To Subscription: A User’s Journey To Your Mobile App
The mobile apps downloaded by users, probably haven’t found them...
Product & Development
Push Notifications 101: Mastering the Art of In-App Communication with Best Practices
Push notifications are a powerful tool for app engagement, but...
Product & Development
From Idea to Launch: How to Create an App that Keeps Users Coming Back
Creating a subscription app can be a daunting task, but...
Product & Development
App Growth Mastery: Learn How to Grow a Successful App
You’ve found an idea, worked on it, and finally built...
Acquisition
Update your pricing for underperforming currencies
Apple doesn’t want you to pick any price point you...
Acquisition
Localizing to communicate better
Although English is the dominant language and can be used...
Acquisition
Managing Your Pricing Strategy
Any pricing strategy to be applied on the AppStore is...
Acquisition
Improving Paywall Performance
The paywall in your app is where the user decides...
Acquisition
Optimizing the Pre-paywall flow
The pre-paywall stage is what the user experiences after installing...
Retention
Providing Great Customer Support
“Any complaint is a gift” the adage goes. What it...
Retention
Walking the talk & improving onboarding
In real life it is important to walk the way...
Retention
Sending promotional offers to reduce churn
Users who don’t see that much value in your app...
Retention
Reminding Users to Update Billing Information
On the AppStore, every 1 transaction in 10 has a...
Retention
Leveraging Grace Period to Uplift Proceed
On the AppStore, about 10% of transactions have a billing...